Speaking their Language

In my book, In Her Own Ink: Strategies for Creating from Author to Author, I discuss the importance of meeting our readers where they are. Opposed to using expert jargon, incorporate layman’s terms. A book for therapists will largely differ from a book for the general public.

Use Appropriate Language

I have a friend who is a children’s book author. She shared with me how she discovered her book’s terminology, and length of storyline was not a good fit for the age range she targeted. She only discovered this concern after researching her competitors.

Researching Competitors

Depending on the type of book, you might research competitors to determine whether your level of dialogue is ideal. It is a great idea to review competitors’ work, however, I encourage you to do this prior to starting your manuscript. Whenever I’m working on a book project I avoid looking over competitors' narratives to avoid being heavily influenced by them and becoming a copycat.

Conclusion

Unless you're writing a book for specialists, use everyday language to meet your reader where they are. Working with IN HER OWN INK will undoubtedly help you along the writing journey from start to finish. Partnering with a coach will help you overcome common mistakes, meet deadlines and create a polished publishable manuscript. Get Inspired. Discover More. Call Today: (404)369-0499

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Keep Your Eye on the Prize

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