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Showing posts from December, 2025

Speaking their Language

In my book, In Her Own Ink: Strategies for Creating from Author to Author, I discuss the importance of meeting our readers where they are. Opposed to using expert jargon, incorporate layman’s  terms. A book for therapists will largely differ from a book for the general public. Use Appropriate Language I have a friend who is a children’s book author. She shared with me how she discovered her book’s terminology, and length of storyline was not a good fit for the age range she targeted. She only discovered this concern after researching her competitors.  Researching Competitors Depending on the type of book, you might research competitors to determine whether your level of dialogue is ideal. It is a great idea to review competitors’ work, however, I encourage you to do this prior to starting your manuscript. Whenever I’m working on a book project I avoid looking over competitors' narratives to avoid being heavily influenced by them and becoming a copycat. Conclusion Unless you'r...

Establishing Your Book Objectives

Generating book objectives is setting up the groundwork for your book design. Creating a strong foundation for your visions is essential to the process of developing your manuscript. I discuss the importance of establishing book objectives to move forward with your plans in my author’s handbook, In Her Own Ink: Strategies for Creating from Author to Author.  Creating Book Objectives      Identifying book objectives reinforces the makeup of your nonfiction work. Answering questions to meet these objectives helps us carry out our promises. We have a clearer understanding of the purpose of our reading and can outline messages. These foundational goals create the scope of our work. To meet the reader by delivering on those promises which the book is based on.       Your goals and messages are built on the book objectives. Your content circles the block on carrying this out. Therefore, every chapter’s argument can reflect on answering those critical qu...

Tackling the Introduction

What is the purpose of your reading? Why select your copy? What promises will you deliver? These are some of the pertinent questions you will answer in your book’s Introduction. Go Harder     The Respect Institute is a public speaking program I partook in. I recall the instructor demanding that we create a strong Introduction and Conclusion. They emphasized the significance of producing a hook to entice the audience, and Conclusion to thoroughly wrap up the talk. Avoiding Common Author Mistakes     After publishing seven books, I’ve learned from my mistakes and matured in book development. My experience and direction will undoubtedly support your publishing endeavors. Working with In Her Own Ink will validate and reinforce effective strategies to build your manuscript.     I discuss practical tips on the building blocks of writing an Introduction in my book, In Her Own Ink: Strategies for Creating from Author to Author. I drill authors on t...