In my book, In Her Own Ink: Strategies for Creating from Author to Author, I discuss the importance of naming our book projects early on. Opposed to calling it simply “my book project,” give it a name. Fruitful Lists Before diving into any project, I create a list of titles to help create the book’s identity. During this brainstorming session I allow my thoughts to flourish. Every idea is a “success thought.” I’ll use the extra titles for chapter titles and headings. Also, I keep all lists, because I might use the title for another book down the road. Building on Solid Rock In the beginning, your list of titles might seem of little importance. Still, your remaining titles help carry the messages in subsequent sections, especially during the development of your outline. Thus, it plays a significant role in building the foundation of your book design. Adding Your Special Touch Personally, I like to use subtitles to bring clarity and to help the reader recognize the topic. Whil...